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Industry Trends
May 26, 2025
Aug 23, 2026

BigCommerce Statistics 2026: Verified Facts and Figures

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TL;DR:
  • Scale: BigCommerce has powered 130,000+ merchants across 150+ countries since inception, with roughly 41,000 live storefronts tracked in 2025.
  • Financials: Full-year 2025 revenue hit $342.3M (+3% YoY) on $31.7B in GMV (+12% YoY); Q1 and Q2 2026 were the company's first two consecutive GAAP-profitable quarters.
  • Strategy shift: Enterprise accounts grew 13% to 6,648 in FY2025 and now drive 80% of total ARR, up from 75% a year earlier, even as ARPA eased 3% to $43,200.
  • Market position: ~3% of the U.S. eCommerce software market, a top-10 platform focused on mid-market and B2B, now operating under the parent brand Commerce.
  • Chargeback exposure: BigCommerce's higher-AOV merchant base faces elevated dispute stakes, with industry-wide card-not-present chargeback rates and friendly fraud both climbing sharply since 2023.
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BigCommerce is the composable, enterprise-focused eCommerce SaaS platform that has powered 130,000+ merchants across 150+ countries since launch, now operating under the parent brand Commerce (Commerce.com, Inc.; Nasdaq: CMRC) alongside its Feedonomics and Makeswift products. In full-year 2025 the company reported $342.3 million in revenue (up 3% YoY) on $31.7 billion in merchant GMV (up 12% YoY), then followed that with two consecutive GAAP-profitable quarters in Q1 and Q2 2026, a first in its history as a public company. Enterprise accounts now drive 80% of total annual recurring revenue (ARR), up from 75% a year earlier, as BigCommerce keeps shifting toward higher-value mid-market and B2B merchants.

BigCommerce has evolved from a scrappy startup into a global SaaS eCommerce platform, and its July 2025 rebrand under the Commerce parent brand formalized a strategy already visible in the numbers. Enterprise accounts grew 13% year over year to 6,648 in FY2025, even as average revenue per enterprise account (ARPA) eased 3% to $43,200. Total ARR reached $360.5 million by the end of Q2 2026 (up 2% YoY), while quarterly GMV climbed 14% YoY to $8.8 billion, led by 17% growth in B2B GMV specifically.

Building on our coverage of platforms like Shopify, Stripe, PayPal, and eBay, this report delivers the latest BigCommerce stats and trends for 2026. You'll get insights into BigCommerce's market share, valuation, customer demographics, revenue performance, fraud exposure, and more. We kindly ask that you credit Chargeflow and include a link to this article if you wish to use any data presented here.

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BigCommerce Key Statistics at a Glance (2026)

MetricLatest figure
Merchants powered (all-time)130,000+ across 150+ countries
Live storefronts (2025 estimate)~41,000 (third-party tracking)
Full-year 2025 revenue$342.3M (+3% YoY)
Q2 2026 revenue$84.5M (H1 2026: $171.4M, +2.7% YoY)
Total ARR (as of Q2 2026)$360.5M (+2% YoY)
Enterprise ARR (FY2025)$287.2M (+10% YoY), 80% of total ARR
Enterprise accounts (FY2025)6,648 (+13% YoY)
Full-year 2025 GMV$31.7B (+12% YoY)
Profitability2 consecutive GAAP-profitable quarters (Q1-Q2 2026)
U.S. eCommerce software market share~3% (top-10 platform)

BigCommerce Growth Statistics

BigCommerce holds approximately 3% of the U.S. eCommerce software market share, placing it among the top 10 eCommerce platforms in the U.S. In the 2025 Paradigm B2B Combine, BigCommerce earned 24 out of 24 possible medals across the Mid-Market and Enterprise Editions for the third consecutive year, and it was named a Challenger in the 2025 Gartner® Magic Quadrant™ for Digital Commerce Platforms. The open, composable commerce provider continues to push for accelerated, profitable growth in 2026.

"Our transformation efforts are leading to encouraging signs of progress, including positive increases in pipeline and leads…We have acted decisively to transform the Company, brought in top leaders with SaaS and commerce expertise, and invested strategically to strengthen our core offerings for B2B and B2C businesses across all three of our products, BigCommerce, Feedonomics, and Makeswift. Reaccelerating growth remains our top priority." (Travis Hess, CEO of Commerce.)
  • As of 2025, third-party site-tracking pegs BigCommerce at roughly 41,000 live storefronts worldwide (41,221 per Store Leads, 39,525 per BuiltWith), plus 134,000+ historical installs, broadly consistent with BigCommerce's own disclosure of 130,000+ merchants served since inception.
  • Live stores remain concentrated in English-speaking markets: the United States, United Kingdom, Australia, and Canada together account for roughly 84% of all live BigCommerce storefronts.
  • BigCommerce closed FY2025 with 6,648 enterprise accounts, up 13% year over year, even as average revenue per enterprise account (ARPA) eased 3% to $43,200, a sign the platform is still adding enterprise logos even as some deal sizes normalize.
  • As of writing, Shopify remains the top destination for customers leaving BigCommerce, with a net loss of 7,219 merchants (1,746 gained vs. 8,965 lost) in the most recent third-party migration tracking available. An additional 720 merchants have switched to Shopify Plus (47 gained vs. 767 lost).
    • Other notable platforms drawing merchants away from BigCommerce include Wix Stores, with a net loss of 150 customers, and Neto, with a net loss of 86 customers (30 gained vs. 116 lost). Migration figures below should be read as directional rather than real-time.
  • BigCommerce is gaining the most customers from legacy platforms, with a net gain of 1,001 from Volusion (1,016 gained vs. 15 lost), 717 from ProStores (717 gained, none lost), and 616 from Yahoo Store (617 gained vs. 1 lost).
  • BigCommerce has over 1,200 enterprise integrations and eCommerce apps in its marketplace.
  • BigCommerce has 1,291 agency partners in its global network to support merchant growth.
  • During Cyber Week 2024, BigCommerce merchants achieved a 26% YoY GMV increase (vs. a 6% industry average) and 13% more orders (vs. 7% average); full detail is below.

The prose above breaks down as follows when merchant migration to and from BigCommerce's top competing platforms is compared side by side:

PlatformMerchants gainedMerchants lostNet change
Shopify1,7468,965-7,219
Shopify Plus47767-720
Wix StoresNot disclosedNot disclosed-150
Neto30116-86
Volusion1,01615+1,001
ProStores7170+717
Yahoo Store6171+616

BigCommerce Revenue Statistics

BigCommerce's revenue has grown from approximately $91.9 million in 2018 to $342.3 million in full-year 2025, a historical compound annual growth rate (CAGR) of about 17.9%. The company carried that momentum into 2026, posting two consecutive GAAP-profitable quarters, a first since going public in 2020.

  • Full-year 2025 revenue reached $342.3 million (+3% YoY), with total ARR of $359.1 million (+3% YoY) and full-year GMV of $31.7 billion (+12% YoY) as of December 31, 2025.
  • Enterprise ARR climbed to $287.2 million (+10% YoY), now representing 80% of total ARR, up from 75% a year earlier, while average revenue per enterprise account (ARPA) eased 3% to $43,200.
  • Q1 2026 revenue was $86.8 million (+5.4% YoY) with GAAP net income of $3.7 million, the company's first GAAP-profitable quarter as a public company.
  • Q2 2026 revenue was $84.5 million, with GAAP net income of $1.1 million and total ARR of $360.5 million (+2% YoY), extending the profitable streak to two straight quarters. Quarterly GMV hit $8.8 billion (+14% YoY), with B2B GMV up 17% YoY.
  • Full-year 2026 guidance calls for total revenue of $347.5 million to $369.5 million.

BigCommerce Security and Trust Statistics

BigCommerce has made significant investments in security and trust to help address the question: Is BigCommerce secure? Its Encryption Everywhere program, strict compliance with security standards, and comprehensive data processing practices have positioned it as a reliable platform for enterprise and mid-market eCommerce.

  • BigCommerce has obtained relevant security standards, including ISO/IEC 27001, achieved in 2019 and extended in 2023, SOC 1 Type 2 and SOC 2 Type 2 in 2022, and PCI DSS compliance.
  • BigCommerce established a public Bug Bounty Program, hosted on Bugcrowd, to crowdsource platform security.
    • BigCommerce piloted the Bug Bounty Program as a private program from October 2020 to October 2022.
    • The pilot engaged approximately 490 security researchers, with 75% of 114 submitted vulnerabilities validated and rewarded through payouts totaling $43,640.
    • Building on the success of the private program, BigCommerce launched a public Bug Bounty Program in October 2022, doubling rewards to incentivize larger participation.
  • BigCommerce's Data Processing Addendum (DPA) and security practices outline measures to protect merchant and customer data.
  • BigCommerce implements anonymization and pseudonymization where practicable, reducing the amount of identifiable data stored.
  • The platform's Web Application Firewalls (WAFs) and intrusion detection systems monitor and block malicious traffic, such as SQL injection or cross-site scripting (XSS).
  • In 2022, BigCommerce received the TrustRadius "Most Loved" award for the positive reception of security and API integrations.
  • In 2024, Chargeflow integrated with BigCommerce to use machine learning and AI to reduce chargebacks and fraudulent transactions.

BigCommerce Merchant Chargeback and Fraud Exposure Statistics

Chargebacks and payment fraud carry outsized weight for BigCommerce merchants specifically because the platform skews toward mid-market, enterprise, and B2B accounts with higher average order values, so each disputed transaction puts more revenue at risk than it would on a typical small-storefront platform.

  • With BigCommerce's estimated average order value near $137 and enterprise accounts averaging $43,200 in ARPA, even a modest spike in disputes can push a merchant toward Visa's or Mastercard's excessive-chargeback monitoring thresholds faster than the dispute count alone would suggest.
  • BigCommerce's growing PayPal, Venmo, and buy now, pay later checkout options add convenience but also add dispute complexity, since each payment method carries its own evidence requirements and network rules.
  • Multi-storefront and headless deployments, both common among BigCommerce's enterprise and B2B customers, spread order, fulfillment, and customer-service data across more systems, which can make gathering compelling evidence for a dispute slower without dedicated tooling.
Chargeback and fraud metricFigure
Card-not-present chargeback rate, Q1 2023 to Q1 20240.15% to 0.47% (Visa data)
Total cost per $1 charged back$5.13 (LexisNexis 2026 True Cost of Fraud study)
Share of eCommerce disputes attributed to friendly fraudApproximately 75% of cases
Merchants reporting rising friendly fraud (2024)72%
U.S. card-not-present fraud losses, 2019 to 2024$5.04B to $10.16B
Projected global card-not-present fraud losses (2026)$28.1B (Mastercard-cited estimate)

BigCommerce itself flags chargebacks as a rapidly growing problem that can put a serious dent in business profitability, which is why keeping a healthy chargeback ratio matters as part of a broader ecommerce fraud prevention strategy. Merchants who are new to disputes can start with what a chargeback actually is and how the process moves from cardholder to issuing bank to merchant, then layer on automated chargeback protection and real-time chargeback prevention alerts to defend margins, on top of proactive chargeback mitigation. For the full picture of how dispute rates, costs, and reason codes are trending across card-not-present merchants generally, see Chargeflow's chargeback statistics research. Chargeflow has recovered over $130,408,199 in chargeback revenue for merchants, including cases involving friendly fraud.

Chargeflow Alerts: Prevent up to 90% of incoming chargebacks
Prevent chargebacks on autopilot

eCommerce and BigCommerce

BigCommerce prides itself on being the industry's most versatile solution for innovative eCommerce. The company's mission is to help you build for scale, whether you're a B2B or B2C vendor.

  • BigCommerce's next-gen, headless-friendly front-end framework lets brands build high-performance, SEO-optimized storefronts with complete design freedom.
  • BigCommerce simplifies the process of building a modern, composable site that's SEO-optimized and designed to scale with Catalyst and the front-end content management tool Makeswift.
  • BigCommerce's integration with the Makeswift no-code page builder empowers marketers to visually design and edit Catalyst storefront pages using a drag-and-drop interface.
  • Catalyst is a fully customizable UI kit, with a comprehensive GraphQL Storefront API client, all optimized for Next.js and React Server Components.
  • Multi-storefront management allows businesses to spin up and localize multiple catalogs, each with distinct pricing, inventory, languages, and tax settings, making commerce truly global.
  • BigCommerce's open-source B2B buyer portal empowers manufacturers, distributors, and wholesalers to craft vertical-specific buying experiences.
  • A hierarchical data model for B2B mirrors complex back-office structures for smooth invoice and quoting workflows.
  • BigAI, an AI-powered tool, drafts, personalizes, and sends B2B quote proposals in minutes, reducing manual email work and turnaround time.
  • As AI-driven shopping tools proliferate across the platform, merchants are also weighing emerging AI agent chargeback liability and agentic commerce chargebacks risks alongside these efficiency gains, including Feedonomics' new Agentic Catalog Exports for syndicating product data to AI shopping agents.
  • BigCommerce offers AI-driven product recommendations and semantic search that understands intent, boosting AOV and conversion.
  • With over 300 omnichannel connections, including social, marketplaces, POS, and headless endpoints, BigCommerce enables merchants to meet shoppers everywhere.
  • Feedonomics' instant commerce integration enables same-day delivery and BOPIS.
  • BigCommerce Payments by PayPal, launched in 2026, unifies PayPal, Venmo, Apple Pay, and Google Pay processing with a single financial management dashboard, and the Fastlane checkout flow offers up to 40% faster guest checkouts, improving conversion and reducing drop-offs, with payment service provider flexibility built in.
  • A custom checkout and promotion engine, including a scriptable checkout SDK and advanced discounting and promotions module, enhances B2B deals, region-specific offers, and more.
  • AI-powered back office automation and modern control panel UX give businesses essential features, such as multilingual support, inventory forecasting, and auto-reordering tools.
  • Enterprise-grade permissions and cloud security enhance user and group-level access controls, including runtime cloud threat detection in partnership with Wiz.
  • BigCommerce offers broad API coverage (95%+), including data endpoints, webhooks, and a modern GraphQL Storefront API for headless deployments.
  • BigCommerce partnered with payments provider Klarna to provide buy now, pay later services to merchants on the BigCommerce platform, helping them optimize checkout and conversion.
  • BigCommerce scored 24 out of 24 medals across the Mid-Market and Enterprise Editions of the 2025 Paradigm B2B Combine, its third consecutive year sweeping the rankings.
  • BigCommerce was recognized as a Challenger based on Ability to Execute and Completeness of Vision in the 2025 Gartner® Magic Quadrant™ for Digital Commerce Platforms.

BigCommerce Cyber Week 2024 Stats

BigCommerce customers reportedly outperformed the industry standard with a 26% increase in gross merchandise value (GMV) during Cyber Week 2024, compared to Cyber Week 2023. This remains the most recent full Cyber Week dataset BigCommerce has published publicly.

  • BigCommerce said shoppers were more active during Cyber Week 2024, with a 13% rise in total orders, bolstered by an 11% increase in average order value (AOV).
  • BigCommerce customers experienced 100% uptime during Cyber Week 2024, marking the 11th consecutive year of 100% uptime.
  • During the three-day shopping event, Thanksgiving received the highest increase in orders, experiencing 20% YoY growth, while Cyber Monday had the highest AOV growth, with a 15% YoY increase.
  • Regarding regional performance, AMER, EMEA, and APAC regions all recorded growth during Cyber Week.
    • EMEA's sales were strong, experiencing a 39% increase in GMV YoY.
    • Italy saw a 112% increase in GMV, and the UK recorded a 38% increase in GMV.
  • AMER also saw significant sales during Cyber Week, with a 26% rise in GMV YoY, supported by 27% GMV growth from the US.
    • The United States saw an 8.2% increase in growth over the five-day season compared to the prior year.
  • APAC's GMV steadily increased by 4% compared to Cyber Week 2023.
  • BigCommerce customers saw mobile orders increase by 7% compared to Cyber Week 2023, accounting for 35% of total orders.
    • iPhone accounted for 71% of mobile orders.
  • BigCommerce customers experienced an 18% increase in orders placed through social channels.
  • BigCommerce customers saw a 3% increase in alternative payment usage during the 2024 Cyber Week compared to the prior year.
  • BigCommerce customers also saw a 10% increase in BNPL purchases during Cyber Week compared to the prior year.
  • Apparel and Accessories had the highest GMV and GMV growth during Cyber Week 2024, with a 52% increase.
    • Toys and Games was another standout category, with a 44% rise in GMV compared to the prior year.
    • Sporting Goods also showed noteworthy growth, with a 38% increase in GMV YoY.
    • Hardware and Tools, Baby and Toddler, and Food and Beverage were other high-performing categories during the season.

BigCommerce Social Impact Statistics

BigCommerce deeply integrates social impact into its operations. The company empowers merchants to align with growing consumer demand for ethical, sustainable, and community-focused commerce. Using an open SaaS platform, strategic integrations, and advocacy, BigCommerce drives positive social change:

  • BigCommerce commissioned a study with Drapers, which found that 57% of Gen Z and Millennials prioritize sustainability when shopping for clothes, accessories, or shoes, up from 47% in 2022. BigCommerce uses this insight to encourage merchants to adopt eco-friendly practices.
  • BigCommerce's integration of the ShoppingGives app enables merchants to support over 1.5 million nonprofits, allowing customers to align purchases with their values. This integration manages end-to-end donation processes and provides insights into customer behavior.
  • BigCommerce integrated Feedonomics to help merchants optimize product listings to emphasize sustainable attributes, appealing to purpose-driven customers. This embeds sustainability into merchants' workflow and makes sustainable commerce more accessible.
  • BigCommerce provides tools and integrations that help merchants adopt sustainable practices, such as green hosting options, carbon offsetting features, and eco-friendly integrations.

BigCommerce is rapidly establishing itself as a leading force in the eCommerce industry. To that end, we leave you with the insightful words of BigCommerce's Chief Executive Officer, Travis Hess:

"BigCommerce has been significantly underrepresented in the marketplace relative to the strength of our products. We are making significant changes to re-accelerate growth and re-align our team to help discerning organizations solve business problems, maximize agility, and optimize revenue."

BigCommerce Statistics FAQs

How many merchants use BigCommerce?

BigCommerce has powered more than 130,000 B2B and B2C merchants across over 150 countries since launch. Third-party site tracking puts live storefronts at roughly 41,000 in 2025, while the company's own disclosures now emphasize enterprise account counts, which reached 6,648 in FY2025.

How much revenue does BigCommerce generate?

BigCommerce's parent company, Commerce, reported $342.3 million in full-year 2025 revenue (up 3% year over year) and total ARR of $359.1 million. In Q2 2026, quarterly revenue was $84.5 million with total ARR of $360.5 million.

Is BigCommerce profitable?

BigCommerce posted a full-year 2025 GAAP net loss of $19.3 million, but it turned the corner in 2026, reporting GAAP net income in both Q1 ($3.7 million) and Q2 ($1.1 million), its first two consecutive GAAP-profitable quarters as a public company.

What is BigCommerce's market share?

BigCommerce holds roughly 3% of the U.S. eCommerce software market, placing it among the top 10 platforms, with particular strength in mid-market and B2B commerce.

Is BigCommerce bigger than Shopify?

No. Shopify is substantially larger by merchant count and volume; BigCommerce differentiates by focusing on composable, enterprise, and B2B commerce rather than the long-tail SMB market.

Do BigCommerce merchants face higher chargeback exposure?

BigCommerce's mix of mid-market, enterprise, and B2B merchants tends to carry higher average order values than typical small-storefront platforms, so each individual chargeback puts more revenue at risk, even though the platform's own dispute rate is not broken out separately from broader card-not-present industry trends.

RELATED STATISTICS:

DISCLAIMER:

This research provides general and factual information as of the time of writing. Chargeflow and its operators/employees assume no liability for the information given being complete or correct. Due to varying update cycles, statistics can display more up-to-date data than referenced in the text.

SOURCES:

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